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The partnership has been reached after analysing the synergies that the joining of both companies generates. It will allow the resulting group, in which Roger Mohr will become a partner, to accelerate its growth and strengthen its industrial expertise in the development and production of dry pet food and snacks.
The joining of Bynsa and United Petfood means the creation of a combined group with 9 plants in Europe, located in Spain (1), Belgium (1), France (5), the Netherlands (1) and Poland (1); and an industrial capacity of more than 400.000 tons of food and snacks for dogs and cats manufactured exclusively for third companies. In fact, Mercadona will continue to be the main client of the new project, as the pet food under the Compy brand will continue to be produced at the Burgo de Ebro facilities.
The geographical complementarity of both companies guarantees the continuation of the activities of the different facilities, as well as the existing jobs. In addition, the exchange of know-how will enable the new group to consolidate and accelerate its growth with a common philosophy based on food safety, quality, flexibility and innovation.
According to Roger Mohr, CEO of Bynsa, "the partnership reached makes Bynsa, a company that I have been driving since 2007, a key part of a much more ambitious project that will enable all of us who are part of it not only to achieve the goals set before but also to take on new investment and business challenges. In fact, the sum of synergies and know-how makes us much better in Spain, where our aim is to continue growing with Mercadona, through Compy, through quality and specialisation. But we will also be contributing with our products and strategic location to strengthen United Petfood's export business, as well as continuing to invest in R&D&I."
From United Petfood's side, the partnership with Bynsa enables the group to further develop its dry petfood, biscuits and snacks offering to customers in more than 40 countries. "Bynsa's state-of-the-art production facility in dry petfood and snacks fit our ambition to be our customers best partner through ensuring high quality and food safety, production efficiency and innovation.